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Zero Kares – It Is What It Is

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Zero Kares leads listeners on journey of self-discovery with emotional new single ‘DNA’ 

IRVINE, CA – Zero Kares is an artist simply trying to find true love. But forces – some under his control and some not – will not allow him to reach it easily. Every song he creates and every word he utters is another footstep on his journey to fulfill that dream. And his latest single, “DNA,” is yet another chapter on that quest. 

Born from disappointing relationships of the past, “DNA” explores the ways in which negativity can be contagious and how often we take on the characteristics of our significant others, even when we should not. 

“Some of my partners in the past have had very toxic DNA, and in a lot of ways it rubbed off on me,” Zero Kares said. “When both DNAs are toxic, there’s no way a relationship can go how it should. Your DNA is toxic, and now mine is toxic, and now we either have to deal with that toxicity or over time we’ll become poisoned. This song is very raw and emotional – not in an angry way, just edgy in its emotionality. It is what it is, and we need to acknowledge it and work through it or we’ll never grow and take that next step in the journey.” 

A lot of Zero Kares’ music is raw. He likes to play with big sounds and use those vibes as conduits for his emotions – bringing listeners along with him on the journey of self-discovery as he overcomes his own limitations and defeats the forces working against him. His style is very melodic, but it also bangs really hard. Some have described it as a mixture of The Weeknd and XXX Tentacion. And against that backdrop he shares messages and experiences of things he goes through in life.  

“I’m creating music that helps people ride that emotional roller coaster people go through,” he said. “I’m trying to enhance their life experiences. If you’re going through a situation in your life and one of my songs clicks with you, then maybe that helps you understand how someone else might feel. Or maybe it will get you hyped to go through whatever you’re going through. Or maybe it will just help you know that it’s all gonna be OK.” 

That kind of attitude permeates the music that Zero Kares creates, and serves as the defining mantra of his persona. It’s less a name that encourages people not to care about anything in life, and more a name that inspires people to live a carefree lifestyle. Bang to his music and you’ll get through whatever life throws at you. “Just live your best life and enjoy whatever you want to do,” he said.  

“DNA” is currently available across all streaming platforms and is the first from a new EP that will be a mix between EDM, Emo-Punk, and R&B. He said that project should come out later this year, and will serve as a showcase of his diversity – incorporating sounds from influences all over the world.  

[youtube https://www.youtube.com/watch?v=C7TyTBMsC1s&w=560&h=315]

To listen to Zero Kares’ music, or to follow him on social media, please visit the following links: 

https://soundcloud.com/zerokares/dna/s-4HfZo
https://www.instagram.com/zerokares/
https://www.youtube.com/channel/UCRejfMqhUQ85yNAIRkbDU7A
https://twitter.com/0kares

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(EP) 38 Hauncho – “First 38”

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In a momentous stride forward, rising rap sensation 38 Hauncho has unveiled his latest EP, “First 38”, a bold testament to his unparalleled artistry and unyielding dedication to his craft. After spending the last 8 months incarcerated, 38 Hauncho came home and got straight to work. Within the first 38 hours of being released, these songs were created. Hence the title, First 38.

Crafted with precision and passion, “First 38” serves as a placeholder for his highly anticipated next project featuring his single “Smooth Nigga” and “Alter Ego”. The EP encapsulates his distinctive style, blending infectious beats with reflection of 38 Hauncho’s journey, drawing from his personal experiences and aspirations.

Featuring a dynamic fusion of tracks, each song within “First 38” showcases 38 Hauncho’s versatility as an artist, effortlessly navigating through various themes and emotions. From his gritty street narratives , the EP offers a multifaceted glimpse into the artist’s world, inviting audiences to immerse themselves into his trap.

Available now on all major streaming platforms, “First 38” is set to make waves across the industry, solidifying 38 Hauncho’s position as an artist to watch in 2024 and beyond.

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(Video) MaDrique – A FEW GRAND @madriquesanders

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MaDrique drops the visual for “A FEW GRAND” from his EP “KEEP THE FAITH” produced entirely by SWIM. A FEW GRAND Video directed by King Murphy Media . Watch A FEW GRAND and stream “KEEP THE FAITH” on all streaming platforms

https://streamlink.to/KEEPTHEFAITH

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(Video) HoodTrophy Bino ft. Kalan.FRFR – “I Want Her”

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LA based rapper HoodTrophy Bino releases the new single and video for “I Want Her” ft. Kalan.FrFr. Alongside powerful hip-hop force Kalan.FrFr, the two rappers get lost in a sensual daydream that ruminates over two different women.

“I Want Her” explores diverging figments of fantasy with sharp rhythms, captivating vocals, and deep, shadowy synths.The music video juxtaposes intimate vignettes of HoodTrophy Bino in a bedroom with roses at one moment and at a nightclub with Kalan.FrFr surrounded by women at the next.

HoodTrophy Bino has opened for Soulja Boy, Tee Grizzley, Bow Wow, Snoop Dogg, Chris Brown, Omarion, Flo Malcom, Skinnyfromthe9, YN Jay, and Ohgeesy. He’s received acclaim from Lyrical Lemonade, HipHopDX and more. Bino is set to perform with a special screening at SXSW on March 13th at Icenhauer’s.

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