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Josh Royal – Certified Loverboy

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Fast-rising young artist fuses sounds while spreading love on new single 

LOUIS, MO – At only the age of 20, Josh Royal is setting the music industry on fire. This incredibly talented entertainer from the Midwest has been honing his craft over the last few years as he studies music engineering at Full Sail University in Winter Park, Florida. Along the way, he’s put together a handful of singles that he’s sharing with the world, starting with hislatesthit “Certified Loverboy.” 

Royal said the song is one that perfectly captures his essence as an artist, with a strong R&B base fused with other genres that he loves.  

“I’m very diverse,” he said. “I’m not just an R&B artist though it is my favorite genre. But I’m real and pure and I create timeless music. It doesn’t matter how many times you listen to it, it doesn’t get old and you appreciate it more and more over time. With this new single, it’s basically me not being afraid to let everybody know I’m a loverboy. I feel like in today’s world everybody is kind of looking at love in a negative way. People just don’t want to do it because of how society shows love. If you listen to a lot of Rap music today and how they talk about women, it’s savage. I want to show a positive side of love and a softer side to it.” 

Though Royal is just now bursting onto the global scene, he’s been doing music for 10 years. He was discovered by a producer doing a project for Atlantic Records at age 11 when a YouTube video of him singing “Happy Birthday” to his baby cousin went viral. That led to opportunities to write and record with other artists specifically producing a demo for a group called Mindless Behavior. He began to learn how to produce music and further developed his entertainment style by performing multiple live shows. He was a finalist in the Fox Teen Talent Competition, made it far through the audition process with NBC’s The Voice, and has opened for artists such as Chante Moore, Ray Goodman, Jacquees, Sammie, and more.  

Today, he has a vault of unreleased music that he’s planning on dropping steadily throughout 2021. He’s also working on more music videos with a cinematic style inspired by his all-time favorite artist, Michael Jackson. The first of those videos will be for a single from his hit album “Need Your Attention,” which is already available on streaming platforms. 

[youtube https://www.youtube.com/watch?v=jS4EKLnchkY]

To listen to Josh Royal’s music or to follow him on social media, please visit: 

https://linktr.ee/joshroyal_ 

“Low”  

https://youtu.be/748MERgnoio 

“HMU”  

https://youtu.be/s8uFmOzQWjQ 

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(Album) Benny The Butcher – Everybody Can’t Go @bennybsf

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New Album from the Butcher the Def Jam debut. Benny the Butcher has deliver us a 12 song album with features from Lil wayne , Snoop Dogg , Pezzy, Westside Gunn and more! Production from Hit Boy and Alchemist. Check out “Everyone Can’t Go”.

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(Audio) J Lyles – Here I am @iamjlyles

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J Lyles makes his return to the world of HipHop, and in a big way, with his new single titled “Here I am”. It’s been a while since we’ve heard anything new from the talented artist but we can officially say those days are over with this new single as Lyles continues to prep a new album that is slated to release this year. Being lyrically relatable has never been a problem for the New Jersey native, and that continues to be true with “Here I am”. Life sometimes takes a toll on us as humans, we all go through ups and downs mentally and physically but those who stay true to themselves while staying afloat through the rough times are the ones that seem to come out the smoke when those bad days disappear. In his own words Lyles describes the song by saying “I discuss various points of my life and the effects of incarceration, family trauma and struggles to get through college and life after college. This song is a testament of wins and losses, pain, and perseverance that led to this version of myself. “Here I Am”.” J Lyles is that exact person that comes out of the smoke battle scarred and tired but wiser and battle tested. He’s always ready to give it his all when those tough times roll back around with rhymes like “Made it to 27 I must be here for a reason/applying pressure smothering all you turkeys that’s under seasoned/they telling me to keep going/my music the voice of reason.” Staying ten toes down with the current version of himself is what the artist is striving for now a days, staying away from those who may not prove to be worthy of being within his circle. “I’m a legend to the game/but I never wanted fame/cause everybody knows your name and unfamiliar with your pain” spits Lyles at the beginning of the second verse, further cementing his true to self rhymes being provided by the man behind the mic. With his debut album titled The Execution still being perfected behind closed doors, J Lyles opens up one door to give new and older listeners a sample of what is to come until the timing is right for The Execution.

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(Album) D’Shaun – CRWN @RylDShaun

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Backed by only one single, “S’mores & Rumchata”, D’Shaun comes crash landing at #4 onto the iTunes top 40 HipHop album chart and right back into your music libraries with CRWN. The highly anticipated project lived up to expectations on the first day of its release as it also entered yet another chart on iTunes. CRWN peaked at #88 on the top 100 albums in all genres chart, sitting comfortably and confidently above Elton John’s Diamonds. This incredible accomplishment doesn’t happen without D’Shaun and the RYLTY crew’s hard work and dedication to creating an album packed with 12 playable and enjoyable records that each bring a different sound and vibe when stimulating your brain.
D’Shaun continues to put Converse, Texas, on the map as he showcases not only his talent but the talents found within his circle. From Austria to Detroit to Houston, he credits the artists around him for helping provide the “spacey yet quintessential HipHop but with a new school sort of feel” sound that he believes his latest body of work entails. This album not only incorporates HipHop but it also throws some dashes of rap, pop and R&B, adding some more seasoning to the recipe we already knew D’Shaun brought to the table. He’s dabbled in those genres before but with CRWN he brings them altogether in a cohesive manner, letting each live and grow with one another as they flow beautifully the more and more you run the project back. For him, CRWN is set to “change the whole landscape, the city and the state, the lives of each of these young men in RYLTY”. Those changes begin with track number one titled “Nonstop” which is fitting for the vibes that you continuously find yourself emerged in. Between track one and twelve you’ll find up tempo hits meant for the radio in “Chalice”, “Notice”, “S’mores & Rumchata” and “Alright”. You’ll also hear the artist slowing things down a bit with “4U”, “LoveSICK”, “Virgo Season Interlude” and “My Way”. Pure raps are expressed within the previously mentioned “Nonstop” along with “Gentlemen’s Club”, “Sprite Zero” and “Waver”. If there was a sound that D’Shaun didn’t think was fun or didn’t fit the wave he was gearing towards then it simply didn’t make the cut, the artist says that CRWN “is more fun and shows what wearing the crown is like” when comparing the project to its predecessor KNG.
Four years separate both albums and in between those four years we’ve heard how highly D’Shaun has spoken about the trio of albums he had been planning on releasing with all being companions to one another. With two down and one to go the one man band artist has been growing and maturing within his sound and will only continue to do so. He showcases that behind each verse, chorus, ad-lib, snare, kick or high hat he decides to incorporate into this world where creativity never ends. We can call this world “RYL” and here we’ll find the king at his throne wearing a crown meant for only him, exuding royalty the only way he knows how.

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