Amschel – Die
Veteran producer Amschel breathes new life into Trap Soul and Trap Music
We all want to leave something behind. We want a legacy, something that endures beyond us. We yearn to create something that will last. From the time Amschel (AKA “Kon”) discovered music, he knew exactly what he wanted his legacy to be. Amschel’s passion for rhythm began when he developed an interest in percussion. “I’ve been in a band since the second grade,” said Amschel, “and I started playing drums in high school.”
Amschel established his own record label, Woo Records, and officially began his production career in 2001. “There was a relative of mine who would cry ‘woo,’” Amschel explained. “That stuck with me, so I wanted to call the label that.” In his production style, Amschel is a zealous devotee of Reggaeton, Trap, and Trap Soul music. Or as Amschel himself put it, “I am the original founder of Trap and Trap Soul Music.”
Amschel’s previous work includes producing early tracks for Chris Brown. “I was there when he [Brown] and T-Pain signed their deals with Jive Records.” Amschel said he has also written and produced for artists like Jagged Edge, The Weeknd, Trey Songz, Bryson Tiller, and Lil Baby. “I first met The Weeknd at Lancaster City College in 2012,” Amschel remembered. “That’s before he blew up.”
But Amschel’s artistic repertoire isn’t just limited to the recording console. “When you listen to those background vocals on some of H.E.R.’s tracks,” Amschel recalled, “that’s me singing those background vocals.” Spotify users can find a complete list of Amschel’s discography via the “Amschel’s Hits” playlist.
His latest track, “Die,” features FRVR Friday on vocals. “Die” is a Trap Soul fan’s fantasy made into reality. It has a mellow, dreamy air that sets the listener at ease while FRVR Friday and Amschel provide somber, echo-laden verses. Toward the end of the song, attentive listeners will notice a subtle sample from the classic 80s film The Goonies. “I put it in there because it says, ‘die,’” Amschel said.
“Die” is the beginning of a new era for Amschel’s career. FRVR Friday also lent his vocal musings to an additional Amschel-produced song called, “My Way.” PARTYNEXTDOOR, IV Music, MIKExAngel and JSOUL will also be involved in his upcoming projects. Amschel said he has tracks in the works featuring the likes of Jacquees, Trey Songz, YNDR, Mikey100k, KREW$, AlmtyCeez. Furthermore, he is always seeking artists to work with. Whether they are rising stars or veteran acts, Amschel is interested. “I’m currently looking for artists to work with,” said Amschel. “I have a ton of beats.
[youtube https://www.youtube.com/watch?v=HIYWl3im0Fw]
“Die” will be available across all streaming platforms on Feb 11.
“Die” Spotify Pre-Save Link
https://distrokid.com/hyperfollow/amschel/die-frvr-friday
Stream Amschel’s music, or follow him on social media, here:
https://www.facebook.com/realamschel
https://www.instagram.com/realamschel/
https://www.youtube.com/channel/UC-QG-_vl70qRorB1tbAC6Mg
https://open.spotify.com/artist/73clAYTonlqaLwpN8qDNwv?si=VAE7ypwtQDyGf-qY6Pca0Q
EP
(EP) 38 Hauncho – “First 38”
In a momentous stride forward, rising rap sensation 38 Hauncho has unveiled his latest EP, “First 38”, a bold testament to his unparalleled artistry and unyielding dedication to his craft. After spending the last 8 months incarcerated, 38 Hauncho came home and got straight to work. Within the first 38 hours of being released, these songs were created. Hence the title, First 38.
Crafted with precision and passion, “First 38” serves as a placeholder for his highly anticipated next project featuring his single “Smooth Nigga” and “Alter Ego”. The EP encapsulates his distinctive style, blending infectious beats with reflection of 38 Hauncho’s journey, drawing from his personal experiences and aspirations.
Featuring a dynamic fusion of tracks, each song within “First 38” showcases 38 Hauncho’s versatility as an artist, effortlessly navigating through various themes and emotions. From his gritty street narratives , the EP offers a multifaceted glimpse into the artist’s world, inviting audiences to immerse themselves into his trap.
Available now on all major streaming platforms, “First 38” is set to make waves across the industry, solidifying 38 Hauncho’s position as an artist to watch in 2024 and beyond.
Music
(Video) MaDrique – A FEW GRAND @madriquesanders
MaDrique drops the visual for “A FEW GRAND” from his EP “KEEP THE FAITH” produced entirely by SWIM. A FEW GRAND Video directed by King Murphy Media . Watch A FEW GRAND and stream “KEEP THE FAITH” on all streaming platforms
https://streamlink.to/KEEPTHEFAITH
Music
(Video) HoodTrophy Bino ft. Kalan.FRFR – “I Want Her”
LA based rapper HoodTrophy Bino releases the new single and video for “I Want Her” ft. Kalan.FrFr. Alongside powerful hip-hop force Kalan.FrFr, the two rappers get lost in a sensual daydream that ruminates over two different women.
“I Want Her” explores diverging figments of fantasy with sharp rhythms, captivating vocals, and deep, shadowy synths.The music video juxtaposes intimate vignettes of HoodTrophy Bino in a bedroom with roses at one moment and at a nightclub with Kalan.FrFr surrounded by women at the next.
HoodTrophy Bino has opened for Soulja Boy, Tee Grizzley, Bow Wow, Snoop Dogg, Chris Brown, Omarion, Flo Malcom, Skinnyfromthe9, YN Jay, and Ohgeesy. He’s received acclaim from Lyrical Lemonade, HipHopDX and more. Bino is set to perform with a special screening at SXSW on March 13th at Icenhauer’s.